How do I set a competitive commission rate for Skimlinks publishers?

A competitive commission rate is the most effective way to attract high-quality publishers to your program. To optimize your performance, ensure your rates are aligned with your industry category and update them directly within your affiliate network dashboard.

Why commission rates drive your success

Publishers prioritize merchants based on their potential Earnings Per Click (EPC):

• Editor Choice: Top-tier publishers are financially incentivized to feature brands that offer higher returns.
• Visibility: Programs with above-average commission rates receive better placement in our automated "Offers" and "Trending" sections.
• Competitive Edge: If your competitors offer 10% and you offer 5%, publishers will likely choose the competitor.

How to benchmark your rate

1. Check Industry Standards: Look into your affiliate network to see what leading brands in your category are offering.
2. Analyze your ROI: Set a rate that is high enough to be attractive but sustainable for your margins.
3. Offer Exclusives: Consider setting a higher Exclusive Rate specifically for Skimlinks to gain instant traction. [How to set up exclusive rates].

Resolution: How to update your rates

To ensure your new rate is active, follow these steps instead of opening a support ticket:

1. Log in to your primary affiliate network (e.g., Awin, CJ, Impact).
2. Navigate to your commission settings or publisher groups.
3. Update the base rate or assign Skimlinks (Skimbit Ltd) to a higher tier.
4. Wait 48 Hours: Our system will automatically pick up the new rate during the next daily API sync.

Final Status Check:

• Automated Sync: For the vast majority of our partner networks, your rate will be live automatically within 48 hours. No support ticket or manual confirmation is required.
• Exceptions (Rakuten & Pepperjam): Some specific technical setups in these two networks may require a manual handshake. If your new rate is not visible in Skimlinks after 3 business days, please reach out to our team for a quick verification.

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